Jef I. Richards Quotes

- Notable Jef I. Richards Quotes Index -

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1.
Creative without strategy is called 'art.' Creative with strategy is called 'advertising.'
- Jef I. Richards

2.
If its not done ethically, advertising won't be trusted. If consumers don't trust it, advertising is pointless.
- Jef I. Richards

Quotes by Jef I. Richards

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